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From publicity and social media activation to partnerships and press coverage coordination, our powerhouse consumer tech PR team will turn your CES presence into meaningful ROI.
CES 2026 is right around the corner. For more than a decade, our Bolt PR team has powered up brands at CES with marketing and PR support before, during, and after the show.
Learn how we can generate powerful results by building a custom CES program for your brand.
Position your brand front and center with targeted media. Execute interviews, product demos and on-site media appointments at your exhibitor booth to heighten brand awareness with publicity before, during and after the show.
Create online buzz with a custom social media strategy. Reach new audiences, capitalize on CES trends, and be an active part of the CES social conversation with custom content and active community management that generates excitement and engagement with your brand.
Keep the momentum going with a post-CES publicity push, including media follow-ups, interviews and ongoing press coverage for extended visibility with target audiences. What happens in Vegas stays in Vegas, unless you have a CES marketing and PR team that continues to energize your brand.
From balancing deadlines to confirming partners, our full-service package takes the lift off of your team, keeping you on track as you prepare for CES. Inclusive of Exhibitor Publicity, Social Activation and Post-Show Momentum, our Full-Service Management handles all the little details in between for a successful and smooth show experience.
A wellness consumer tech product company partnered with Bolt to drive PR for the launch of a waterproof 24/7 heart-rate and activity monitor. The first step: a beta launch at CES. Bolt PR crafted a compelling and differentiating brand narrative to break through an increasingly competitive marketplace, earn CES media buzz, and position the brand for an aggressive crowdfunding campaign. As an experienced CES PR firm, we proactively pitched media attending CES, crafted story angles and coordinated on-site interviews, and nominated the product for CES innovation awards to further extend the media opportunities and coverage. After just a few months of working together, the company was acquired before ever officially going to market.
Working with a CES agency maximizes your CES investment. From custom social media campaigns to on-site activations and media opportunities, our team does the legwork before you even land in Las Vegas. Once onsite, our team handles media coordination, generating buzz and helping your brand stand out at the hottest consumer tech show of the year. Plus, our partnership doesn’t just end when the show is over. After the show, we’ll continue pursuing opportunities with media, tracking the full impact of your CES participation.
Learn MoreOur Bolt PR team returns to CES year after year as the CES PR agency of record for a global consumer tech brand. We manage the brand’s media presence in full, from announcing new products to securing coveted CES award wins. With dozens of onsite media appointments each year, we have secured CES coverage for the brand in targeted media outlets including New York Times Wirecutter, CNET, TechRadar, ZDNet, Techaeris, PC World, Gamer World News, Review Geek, USA Today, Digital Trends and many others.
Learn MoreAmid the buzz and excitement of Eureka Park, our Bolt PR team introduced the world to a new smart scale and companion app. With a complete strategy including booth design and setup, lead gen strategies, media interview coordination, real-time social media engagement, and on-site support throughout the show, we secured a dozen media appointments during the show and led the post-CES marketing strategy to continue engaging media, influencers, prospective customers and partners. Media appointments included Bloomberg, Geek News, Innovation Insider, Medgadget, Technology Talk, The Chris Voss Show and more.
See Our Work